We’re on the verge of this strange lockdown period, and this is a time to recollect and understand how to move forward. Nobody expected such a sudden and complete halt, and even if everyone is more than willing to open up again, we have to...
Today, food trucks are a real mass phenomenon. An alternative and original way to enjoy a meal outside the home. In fact, over 2.5 billion people eat street food every day and for that food trucks are a market that seems to know no crisis. Food...
A family business in the food catering industry that has sold Roman "pizza alla pala" with the highest quality mortadella since 1950. Gino 1950 have chosen to launch their brand outside their neighborhood by buying a customized Ape TR to offer their customers an unforgettable meal. The...
The frontiers of marketing are limitless. The company Fonti di Vinadio SpA demonstrates it once again by purchasing a new retro-style food truck to promote their flagship product: Acqua Sant’Anna. Their beautiful converted Citroën Jumper Type H promo truck, for participation in promotional events and initiatives,...
Shopping centers are still one of the main gathering places for the community. Within them we can find a variety of shops that satisfy many consumer needs. The majority of visitors, however, prefer to move around the shopping center without having a precise destination; they are...
Signorvino is a wine retailer with shops all over Italy. The company was founded in 2012 from an idea of Sandro Veronesi, president of the Calzedonia group, with the objective of creating a young and modern wine shop format. In the Signorvino stores many of the...
Once upon a time, those who owned a busy café, a popular restaurant or thriving ice cream shop could sleep soundly. The business went ahead producing profits, without big variations year to year. It was rare for the business to fall into trouble due to...
When at Lechler we met VS Veicoli Speciali, we immediately realized that it was the exact practical representation of how it is not necessary to be a huge entity to offer an excellent service and how much the owner's vision can act as a propellant...
In the USA, food trucks are a well-established tradition, they are everywhere and they offer different kind of meals from all around the world. There are huge festivals with hundreds of food trucks and thousands of enthusiasts attending to spend a day with their friends. Lunch trucks...
If you read articles related to the world of commercial vehicles and transport, it happens quite often to read the name “tuk tuk” wrongly referred to a picture of an Apecar, the iconic vehicle that Piaggio manufactured since the end of the ‘40s. If it is...