In the USA, food trucks are a well-established tradition, they are everywhere and they offer different kind of meals from all around the world. There are huge festivals with hundreds of food trucks and thousands of enthusiasts attending to spend a day with their friends. Lunch trucks...
If you read articles related to the world of commercial vehicles and transport, it happens quite often to read the name “tuk tuk” wrongly referred to a picture of an Apecar, the iconic vehicle that Piaggio manufactured since the end of the ‘40s. If it is...
Once upon a time, street food selling was done with hand pushed carts, handcrafted in wood and moved around the streets of cities and villages. It was a poor and popular business. The most sold food was made of vegetables, bread and other flour-based food...
With the spread of technical and electronic devices that allow to buy remote products online, the home delivery market boomed, together with the corporate needs in logistic and transport branches. When a company or a vendor deal with deliveries of their products to their clients, beside...
Everyone has finally understood the amazing communication power of food trucks in the promotion of brands and products. The many different kinds of food trucks available offer the chance to take profit of all sorts of contexts, outdoors and indoors: streets, squares, courts, train stations,...
It is no breaking news that food sector is one of the most dynamic and innovative. Cuisines around the world are opening and combining with each other in endless ways: a mix of tastes and traditions, intracultural food creations and fusion, contamination of knowledge and...
Street food culture and eating on the road is booming like never before. Street food sector is expanding and evolving: new ideas, innovative ways of selling and eating food, new dishes and new food trucks are created to push success and profits of new business...
The Piaggio Ape ice-cream van is the contemporary version of the traditional ice-cream cart, very popular in the second after-war in Italy. From the hand-pushed carts or the bike-carts to the modern food trucks on 3 or 4 wheels we’ve come a long way, but actually...
Even in times when the global economy is not ideal, the food service sector can always offer an opportunity for success to whom has something good and original to offer on the market. In the last years, especially in street food, we witness a great buzz...
Big companies have always been in the vanguard of creating new marketing and promotional strategies for their brand. They have capitals to invest and marketing agencies with experts that work to bring them to success. It is no surprise that they can organize sponsored events and...