The Ape has been an icon of Italian manufacturing since 1948, the year in which Piaggio created the first three-wheeler VespaCar. Since then, through its many different transformations and versions, this commercial vehicle has become a symbol of Italian design throughout the world. The Ape now...
Accounting for a small percentage of the food industry, the street food sector is an extremely dynamic and fast-growing niche within the market. Solid numbers and two decades worth of stable growth are not the only proof which show it is not a passing fad. You...
Trailers outfitted as mobile kitchens or shops have always been tempting options for businesses who want to offer a dynamic and flexible service which is capable of taking advantage of otherwise unreachable sales opportunities. The advantage of being able to tow a sales site and place...
Eventually innovation would embrace the street food sector as well, especially in food truck branch, and the innovation process touches all technologies, not only concerning design but also research on materials, attention to health and energy saving. VS Veicoli Speciali has been involved in innovating food...
The Tesla Destination Tour (TDT) is one of the most interesting events of 2018 when looking at corporate marketing and launching new products. Tesla is the most popular multinational corporation that produces electric cars and high performance systems for stocking energy. Its goal is opening the...