Food trucks have definitely proven their worth in the tourism and hospitality industries. The purchase of a food truck offers hotels and accommodation facilities the opportunity to earn extra profit through the improvement of the customer experience and promotion of their services. The type of food truck,...
It is no longer news that food trucks are an excellent marketing tool. The era of roughly built food trucks for markets, is long gone. Poorly manufactured products, which do not meet the legal requirements, are still numerous, but they have been totally outclassed by productions...
Even in times when the global economy is not ideal, the food service sector can always offer an opportunity for success to whom has something good and original to offer on the market. In the last years, especially in street food, we witness a great buzz...
Big companies have always been in the vanguard of creating new marketing and promotional strategies for their brand. They have capitals to invest and marketing agencies with experts that work to bring them to success. It is no surprise that they can organize sponsored events and...