His name is Lorenzo De Nadai. Born in 1991 in Val di Fiemme, among the majestic Dolomites of Trentino, Lorenzo knew from an early age that cooking would be his future. After attending hospitality school, he continued his studies in cuisine and restaurant management at the...
In today’s competitive landscape, companies are constantly looking for innovative ways to stand out, engage customers, and create memorable experiences. A custom food truck is no longer just a vehicle for selling food: it’s a strategic marketing tool, a versatile commercial asset, and an investment...
In recent years, the world of street food has changed faster than many operators could have imagined. A food truck is no longer “just” a well-equipped vehicle and a good product: today, those who work on the street compete with delivery apps, structured fast-food chains,...
These days, it’s not unusual to come across a mobile food truck parked in a village square, near an office, or even at a wedding. With over 3,000 vehicles counted across France, this sector is constantly growing, attracting both talented chefs and entrepreneurs in search of...
In the heart of Central Europe, street food culture has found fertile ground to evolve with a contemporary twist. Germany, Austria and German-speaking Switzerland currently represent a particularly dynamic ecosystem for those operating in the food truck sector, thanks to a winning combination of culinary tradition...
Cocktail trucks, also known as drink trucks, represent one of the most innovative and appreciated evolutions in the world of street food. These are vehicles specially equipped for the preparation and sale of cocktails, alcoholic beverages, and expertly mixed drinks. Thanks to their originality and the ability...
The culture of street food and mobile catering is not just a temporary culinary trend, but a revolution that is redefining the way we relate to food and mealtime. In the throbbing heart of modern cities, amidst the constant hustle and bustle of people, lies a...
It is well-known that in the restaurant market that a good product always displaces a bad one. However, when it comes to choosing where to eat, the quality of the product isn't everything, and other factors come into play, such as the quality of service, the...
It's a well-known fact that a successful restaurant or establishment can stay open for many years. Less known is the realization that even a street food business can stay on the crest of the wave for years, generating profits and fame for peddlers. Below, we present 8...
Over the last few years, enjoying food in the streets and other outdoor spaces has come back strong. Food trucks in particular have established themselves as an effective and trendy means for managing street food and beverage sales. In fact, street food and street drinks go hand...